Randy Mack | Realtor | 707.696.6272

    Heidi Faulkner | Realtor | 707.480.4098

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An Answer to When to Put Your Sebastopol Home Up for Sale

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While reading a real estate magazine article about “the pros and cons of buying during the peak selling season,” we were fairly certain (as you probably would be) that, one way or another, the cons wouldn’t outweigh the pros. Sebastopol’s peak selling season is certainly prime time whenever there are homes for sale, but often there are reasons when other times of year can be opportune.

The article came up with more pros than cons. No surprise there: we can all bank on the inevitability of that conclusion (that NOW is a good time to buy or sell) whenever we’re hearing from an industry whose business is buying and selling!  

So—how do you actually get the straight scoop on the subject?

The answer may lie in understanding why a true best answer for when to put up homes for sale always does tend to be “now.” It’s because of a phenomenon called “The Riddle of the Ultimate Buyer.” The riddle goes like this:

The “Ultimate Buyer” is the prospect who will ultimately wind up buying your Sebastopol house. Before you put it on the market, there is no way to accurately forecast very much about who that will be. We can set our marketing outreach to target the haunts of the most likely buyer profiles (in fact, that’s what we do), but as any experienced Sebastopol Realtor will tell you, the Ultimate Buyer could also be anyone—and their identity is often surprisingly unlike what anyone would have predicted. Frequently, their choice of which residence to buy has been shaped by equally unforeseeable motivations.

Not only is the profile of the Ultimate Buyer unknowable, her or his schedule is equally enigmatic. The only thing we do know for certain is that your Ultimate Buyer will be looking, become interested, and make an offer while your home is up for sale. If you put off listing for a month or two, those months might have been the only ones during which that prospect was looking to buy in Sebastopol. That might have been the only time when that buyer happened to drive past your house (it would have been without my “For Sale” sign out front); might have been the only time he or she was available to take a tour; found suitable financing—any number of factors might have been in play.

The Riddle of the Ultimate Buyer is such a puzzle that we can only rely upon the one thing we know for certain: that buyer can only materialize once the home is up for sale. That’s why now is a better time to list than a month or two from now, when the person who would have been your Ultimate Buyer has already moved into another Sebastopol house. They’re someone else’s Ultimate Buyer—and they won’t be back!

So, while there’s no pat answer to when is absolutely the best time to list a home for sale, logic says it’s more likely to be now rather than later. Especially while we’re wrapping up Seabstopol’s peak spring selling season, when there are usually a greater number of potential Ultimate Buyers actively searching, it’s a doubly good time to give us a call!

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Posted in: Home Selling Tagged: #Sebastopolrealestate, #timetosell

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Contact Information

Randy Mack and Heidi Faulkner
Artisan Sotheby's International Realty
6984 McKinley Street
Sebastopol CA 95472
(707) 696-6272
(707) 480-4098
Fax: (707) 824-0587
Send an Email
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About Us

We are proud to have aligned ourselves with Artisan Sotheby’s International Realty an inspirational brand based on heritage, tradition and expertise. We are setting new standards by refining the art of residential brokerage with a practiced eye of identifying the unique value of a property. We offer a deep commitment to excellent service and have a passion for unparalleled quality. Unique homes require skillful marketing through our local expertise and Sotheby’s International Realty interconnected global network of offices that are dedicated to the extraordinary.

Testimonials

I wish to express my satisfaction and confidence in your ability to find an ideal home for anyone that I would refer to you. My own experience in purchasing and selling a home with you allowed me to witness the fact that you are truly an expert in your field, handling all aspects of residential real estate transactions. From the beginning, your market analysis to the final stages of negotiations, your calm manner and clear explanation kept me knowing I was in the best of hands.

Mr. Mitchler
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Contact Us

Randy Mack - Realtor CA BRE#01252462
randy@mack-faulkner.com

(707) 696-6272
6984 McKinley Street
Sebastopol, CA 95472



Heidi Faulkner - Realtor CA BRE#01227446
Heidi@mack-faulkner.com

(707) 480-4098
6984 McKinley Street
Sebastopol, CA 95472



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